In these Terms & Conditions, the following words and expressions shall have the meanings set out below, unless the context clearly requires otherwise:
| Term | Meaning |
|---|---|
| "Ajaro" / "Platform" | The online marketplace operated by Ajaro Limited, accessible at www.ajaro.com.ng and via any associated mobile applications. |
| "Company" / "We" / "Us" | Ajaro Limited, a company incorporated under the laws of the Federal Republic of Nigeria (RC 00000000), having its registered address at 14 Broad Street, Victoria Island, Lagos State. |
| "Vendor" / "You" | Any individual, sole trader, partnership, or registered business entity that applies for and is granted a vendor account on the Platform. |
| "Vendor Account" | The account registered by and assigned to a Vendor on the Platform, through which the Vendor manages Stores, Products, Orders, and financial settings. |
| "Store" | A branded storefront created within a Vendor Account through which Products are listed and sold to Buyers. |
| "Product" | Any physical or digital good, item, or service listed for sale by a Vendor on the Platform. |
| "Buyer" / "Customer" | Any person who purchases or attempts to purchase a Product through the Platform. |
| "Order" | A confirmed purchase transaction placed by a Buyer for one or more Products listed in a Store. |
| "Platform Fee" | The commission retained by the Company on each completed transaction, as specified in Section 7. |
| "Subscription Plan" | A recurring paid plan selected by the Vendor that governs the features and limits of the Vendor Account and associated Stores. |
| "Admin" | A Manager or Staff member invited by a Vendor to assist in managing the Vendor Account under the roles defined in Section 3. |
| "Content" | All text, images, photographs, videos, descriptions, logos, and other material uploaded to the Platform by a Vendor. |
| "Applicable Laws" | All laws, regulations, rules, and orders applicable in Nigeria, including but not limited to the Federal Competition and Consumer Protection Act (FCCPA) 2018, the Nigerian Data Protection Regulation (NDPR), and the Companies and Allied Matters Act (CAMA) 2020. |
To register as a Vendor on Ajaro, you must meet all of the following conditions:
Vendor registration requires submission of accurate and complete information, including but not limited to: full legal name or business name, a valid and operational email address, a Nigerian phone number, your business category, and bank account details. You agree to provide any additional verification documents requested by the Company, including CAC registration documents, means of identification (National ID, International Passport, or Driver's Licence), and proof of address.
Submission of a vendor application does not guarantee approval. The Company reserves the right to approve or reject any vendor application at its sole discretion, with or without reason. The Company may conduct background and compliance checks as part of the onboarding process.
You are solely responsible for maintaining the confidentiality of your account credentials, including your email, password, and PIN. You must notify the Company immediately at security@ajaro.com.ng if you suspect any unauthorised access to your account. The Company shall not be liable for any losses arising from your failure to maintain account security.
A Vendor Account may include up to five (5) Admin users (subject to your Subscription Plan). Admins are assigned one of two roles:
| Role | Permissions |
|---|---|
| Manager | Full access to store management, product listings, order processing, customer records, transaction history, and staff management. Cannot access or change the primary Vendor's bank account or billing details. |
| Staff | Limited access to product listings and order management only. Cannot access financial data, customer personal information beyond shipping details, or store configuration settings. |
You are fully responsible for all actions taken by your Admins on the Platform. Inviting an Admin constitutes your acceptance that they are authorised to act on your behalf to the extent of their assigned role.
Your Vendor Account is personal to you and may not be transferred, sold, or assigned to any third party without the prior written consent of the Company. Any attempt to transfer an account without consent will render the account subject to immediate suspension.
Upon account approval, Vendors may create one or more Stores (subject to their Subscription Plan). Each Store requires a unique store name, slug (URL identifier), and at minimum a store description. Store names and slugs once published may not be changed more than twice in any twelve-month period without written approval from the Company.
All store branding, descriptions, and promotional materials must be accurate and not misleading. You must not use another brand's trademarks, logos, or recognisable branding in your store without written authorisation from the rights holder. The Company reserves the right to remove or require modification of any store content that it determines, in its sole discretion, to be inappropriate, infringing, or in violation of these Terms.
Each Store is subject to a Subscription Plan that must be renewed periodically to remain active. If a Store's subscription is not renewed by the expiry date, the Store will be automatically suspended and will no longer be visible to Buyers. All data associated with the Store will be retained for a period of thirty (30) days following expiry, after which the Company reserves the right to permanently delete it if no renewal is made.
All Products listed on the Platform must comply with the following standards:
You must not list any of the following on the Platform under any circumstances:
The Company may review, approve, suspend, or permanently remove any Product listing at its sole discretion without prior notice. Repeated listing of prohibited products will result in account suspension. The Company shall not be liable for any loss of revenue resulting from the removal of non-compliant listings.
You are free to set your own Product prices, subject to a minimum floor price determined by the Company to maintain Platform quality. Promotional pricing, discounts, and limited-time offers may be set through the Platform's built-in promotion tools. You must not advertise lower prices for the same Products on external platforms in a manner intended to circumvent Platform transactions.
When a Buyer places an Order and payment is successfully processed, you are legally obligated to fulfil that Order in accordance with the listing details. You must not cancel confirmed Orders without legitimate cause. Excessive order cancellations (more than 10% of total Orders in any calendar month) may result in account review and possible sanctions.
You must process and dispatch all Orders within the handling time stated in your Store settings. If no handling time is specified, the default is forty-eight (48) hours from Order confirmation. Failure to meet stated dispatch timelines consistently will negatively affect your store's performance rating on the Platform.
You must maintain a returns and refund policy that is at minimum compliant with the Company's platform-wide Refund Policy available at /refund-policy. You are responsible for honouring valid refund requests within seven (7) business days of a Buyer raising a return. The Company may, at its discretion, process a refund directly to a Buyer and recover the amount from your pending payout balance where you fail to respond to a valid claim within the stated timeframe.
In the event of a Buyer dispute regarding an Order, you agree to cooperate fully and in good faith with the Company's dispute resolution process. The Company's decision in all Buyer disputes shall be final and binding, subject to Section 13 (Dispute Resolution) of these Terms.
The Company charges a Platform Fee on each completed transaction. The applicable fee rates are as follows:
| Fee Type | Rate | Applied To |
|---|---|---|
| Platform Commission | 5% | Total transaction value of each completed Order |
| Payment Processing | Included | Covered within the 5% Platform Fee — no additional charge |
| Monthly Subscription (Starter) | ₦4,999 | Per active Store, billed monthly |
| Monthly Subscription (Growth) | ₦12,999 | Per active Store, billed monthly |
| Monthly Subscription (Enterprise) | ₦29,999 | Per active Store, billed monthly |
| Store Renewal (late penalty) | 10% | Applied if renewal is made within 7 days after expiry |
All fees are exclusive of applicable taxes. Value Added Tax (VAT) at the prevailing rate in Nigeria shall be applied to subscription fees where required by law.
Upon successful completion of an Order and confirmation of delivery, you are entitled to receive ninety-five percent (95%) of the transaction value, after deduction of the Platform Fee. Revenue is calculated on the sale price paid by the Buyer, excluding any applicable discounts funded by the Company through promotional campaigns.
Payouts are made directly to your registered bank account via Paystack or Flutterwave. You may initiate a payout withdrawal from your Dashboard at any time, subject to a minimum payout threshold of ₦2,000. Payouts are typically processed within one (1) to three (3) business days of withdrawal request. The Company reserves the right to delay a payout for up to ten (10) business days if there are outstanding disputes, returns, or compliance investigations relating to your account.
The Company may withhold all or part of your pending payout balance in any of the following circumstances:
In addition to any specific prohibitions stated elsewhere in these Terms, you must not, directly or through any person acting on your behalf:
All intellectual property rights in the Platform, including its source code, design, trademarks, logos, and proprietary content, are owned by or licensed to the Company. Nothing in these Terms grants you any ownership right in or to the Platform. You are granted a limited, non-exclusive, non-transferable licence to access and use the Platform solely for the purpose of operating your Store in accordance with these Terms.
You retain ownership of all Content you upload to the Platform. By uploading Content, you grant the Company a worldwide, royalty-free, sublicensable licence to use, reproduce, display, adapt, and distribute such Content for the purposes of operating, marketing, and improving the Platform. This licence terminates when you permanently delete the Content from the Platform, except where copies have been made in the ordinary course of system backups.
You warrant that all Content you upload does not infringe the intellectual property rights of any third party. If the Company receives a valid IP infringement complaint relating to your Content, it may remove the Content immediately and without notice. Repeat infringers will have their accounts permanently terminated in accordance with the Company's IP enforcement policy.
The Company processes personal data in accordance with its Privacy Policy, which is incorporated into these Terms by reference. By using the Platform, you acknowledge and consent to the collection and use of your personal data as described therein.
As a Vendor, you are an independent data controller in respect of any personal data belonging to your Buyers that you access through the Platform. You must comply with the Nigerian Data Protection Regulation (NDPR) and any other applicable data protection laws when processing Buyer personal data. You must not use Buyer data for any purpose other than fulfilling their Orders, and you must not disclose such data to any third party without the Buyer's express consent.
You represent and warrant that:
The Company will use reasonable commercial efforts to maintain Platform availability but does not guarantee uninterrupted or error-free operation. The Platform is provided "as is" and "as available." Scheduled maintenance, upgrades, or circumstances beyond the Company's reasonable control may result in temporary unavailability.
To the fullest extent permitted by law, the Company shall not be liable for: (a) any indirect, incidental, special, or consequential losses; (b) loss of profits, revenue, or anticipated savings; (c) loss of data or business interruption; arising out of or in connection with your use of the Platform, even if the Company has been advised of the possibility of such losses. The Company's total aggregate liability to you in any twelve-month period shall not exceed the total subscription fees paid by you to the Company in that period.
You agree to indemnify, defend, and hold harmless the Company, its directors, officers, employees, agents, and licensors from and against any claims, liabilities, damages, losses, costs, and expenses (including reasonable legal fees) arising out of or related to: (a) your use of the Platform; (b) your breach of these Terms; (c) any Product listed or sold by you; or (d) any claim by a third party that your Content infringes their intellectual property rights.
The Company may suspend your Vendor Account or any individual Store with immediate effect if it has reasonable grounds to believe that you have breached these Terms, engaged in fraudulent conduct, received an unusually high volume of Buyer complaints, or pose a risk to the integrity of the Platform or its users. During a suspension, you will be unable to receive new Orders and your Store will not be visible to Buyers. Pending payouts may be held during the investigation period.
The Company may permanently terminate your Vendor Account by giving you fourteen (14) days' written notice for any reason, or with immediate effect in cases of:
You may close your Vendor Account at any time by submitting a written account closure request to vendors@ajaro.com.ng. Account closure will take effect within seven (7) business days of receipt of your request. Subscription fees already paid are non-refundable upon voluntary closure. Any outstanding Orders must be fulfilled before closure takes effect. Pending payout balances will be settled within thirty (30) days of account closure, subject to any outstanding disputes or deductions.
Upon termination of your Vendor Account for any reason, your licence to use the Platform will immediately cease, all your Stores and Product listings will be unpublished, and you will no longer be able to access your Dashboard. The Company will retain your data for a period of up to six (6) years after termination for legal, regulatory, and dispute resolution purposes, in accordance with the Privacy Policy.
In the event of any dispute, claim, or controversy arising out of or relating to these Terms or your use of the Platform, you must first contact the Company's vendor support team at vendors@ajaro.com.ng and attempt to resolve the matter amicably within thirty (30) days of raising the issue.
If the matter is not resolved through internal channels within thirty (30) days, either party may refer the dispute to a mutually agreed mediator. The costs of mediation shall be shared equally between the parties unless the mediator directs otherwise.
Any dispute that cannot be resolved through mediation shall be referred to and finally resolved by arbitration under the Arbitration and Conciliation Act (Cap A18, Laws of the Federation of Nigeria 2004), as may be amended from time to time. The place of arbitration shall be Lagos, Nigeria. The language of arbitration shall be English. The arbitral tribunal shall consist of one (1) arbitrator agreed upon by the parties, or appointed by the Lagos Court of Arbitration in the absence of agreement. The arbitral award shall be final and binding.
The Company reserves the right to amend, update, or replace these Terms at any time. Where changes are material, the Company will provide at least fourteen (14) days' advance notice via email to your registered email address and/or a prominent notice on the Platform Dashboard before the changes take effect. Your continued use of the Platform after the effective date of any amendment constitutes your acceptance of the revised Terms.
It is your responsibility to review these Terms periodically. A version history summary is available upon request. If you do not agree to any amended Terms, you must cease using the Platform and may request account closure in accordance with Section 12.3.
These Terms are governed by and construed in accordance with the laws of the Federal Republic of Nigeria. Subject to Section 13 (Dispute Resolution), the parties hereby submit to the non-exclusive jurisdiction of the courts of Lagos State, Nigeria for the resolution of any matters not referred to arbitration.
If any provision of these Terms is found to be invalid, unlawful, or unenforceable under Applicable Laws, such provision shall be severed from the remainder of the Terms, which shall continue in full force and effect. A waiver by either party of any breach of these Terms shall not constitute a waiver of any subsequent breach.
Any formal legal notices to the Company must be sent in writing to:
| Company Name | Ajaro Limited |
| Registered Address | 14 Broad Street, Victoria Island, Lagos State, Nigeria |
| Legal Email | legal@ajaro.com.ng |
| Vendor Support | vendors@ajaro.com.ng |
| Phone | +234 901 234 5678 |
Notices sent to your registered email address shall be deemed received twenty-four (24) hours after sending, provided the email is not returned as undeliverable. Notices sent by post shall be deemed received seven (7) business days after the date of posting.
These Terms & Conditions were last reviewed and updated in March 2025 (Version 3.2). They supersede all previous versions. The document reference number is DBM-TC-V3.2-2025.
By registering your vendor account, you confirm that you have read and agreed to these Terms & Conditions. Create your account today and start building your store.